Academic year
2020-21
Is found in:
- Bachelor of International Communication Management, programme stage 3
This is a single course unit.
Study load:
4 credits
Course sequence (VT)
There are no prerequisites for this course.
Total study time: 105,00 hours
Possible deadlines for learning account: 01.12.2020 ()
This course unit is marked out of 20 (rounded to an integer).
Re-sit exam: is possible.
Teaching staff: De Groof Karen, Lemmens Stan
Language course: No
Languages: English
Scheduled for: Semester 5
Final competences (list)
| Code | Description | Level | Category |
| COM/05E01 | 5E1 Masters the basic skills to achieve a technically correct image. | learning goal elementary | BS |
| COM/05E03 | 5E3 Masters the basic skills to create a technically correct layout. | learning goal elementary | BS |
| COM/05E04 | 5E4 Identifies and discusses relevant information formats. | learning goal elementary | BS |
| COM/05E05 | 5E5 Understands which elements can convince in visual communication. | learning goal elementary | BS |
| COM/05E06 | 5E6 Distinguishes the basic elements and techniques of an (audio)visual concept and realizes them under supervision. | learning goal elementary | BS |
| COM/05V01 | 5V1 Creates content for social media under supervision. | learning goal broadening/deepening | BS |
| COM/05V02 | 5V2 Under supervision, adapts the language and image use to the objective, the tone of voice and the target group. | learning goal broadening/deepening | BS |
| COM/06V01 | 6V1 Controls the progress of communication (projects) on the basis of the proposed plan, associated goals and quality standards. | learning goal autonomous/complex | BS |
| COM/06V08 | 6V8 Monitors the technical implications of (outsourcing) a creative project and adjusts if necessary. | learning goal broadening/deepening | BS |
Content
Theoretical lessons: overview of different cameras, lenses, lighting, technical settings, limited image retouching, saving and sharing images, smartphone photography.
During practical lessons, the students take photographs and exercise with form, composition, lighting, style and technical approach.
Learning material (list)
Mandatory
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Mandatory 
For sale through sales service
In stock
Educational organisation (list)
Educational organisation (text)
There are weekly classes.
Breakdown as follows:
1 week theory (overview of different cameras, lenses, lighting, technical settings, limited image retouching, saving and sharing images, smartphone photography)
Followed by 1 week of practice: Students receive a theme at the start of the session and have 1 hour to complete the photo assignment. After 1.15 pm the images have to be uploaded in Canvas and we discuss them according to form, composition, lighting, style and technical approach.
Education and assessment will be organised as described on these ECTS sheets, except when measures must be taken due to a pandemic, and other education and assessment methods are used accordingly.
Assessment (list)
Evaluation(s) for first exam chance
| Moment | Form | % | Remark |
| First term out of exam period | Project continuous (Permanent evaluation) | 100,00 | |
Evaluation(s) for re-sit exam
| Moment | Form | % | Remark |
| Third term within exam period | Assignment | 100,00 | |
Assessment (text)
Evaluation: on campus or online.
Evaluation will take place by submitting individual assignments on a range of themes.
Photos are delivered digitally and in print form as an end semester assignment.
Students can earn bonus points by completing the interim assignments and submitting them digitally on time.